Schedule

DAY 1

THE CONFERENCE

October 25th

09:00

Breakfast & Registration

10:00
KEYNOTE: The Power of Branding Beyond Your Logo

RIES & RIES

Laura Ries, President & Co-Founder, USA

10:45
Branding to Change the Future of a Nation

OGILVY

Sonal Dabral, Global CCO & Vice Chairman, India

11:15
From Local to Global, and Everything in Between

IBM iX

Robert Murray, Global Associate Partner, USA

11:45
Brand Coherence in Times of Change

ING

Nanne Bos, Head of Global Brand Management, The Netherlands

12:15
Why Business Growth Now Depends on Strategic Branding

PwC

Rodger Beekman, Chief Experience Officer, The Netherlands

12:45

Lunch & Networking

14:00
Open Branding in Five and a Half Steps

JOHNSON BANKS

Michael Johnson, Founder & Creative Director, UK

14:30
Competitive Analysis for Brands Big and Small

cg42

Dominik Prinz-Barley, Partner, USA

15:00
Branded Storytelling at Its Absolute Finest

MB BRAND CONSULTING

Matt Biespiel, Founder & Creative Marketer of the Year, USA

15:30
Innovating in the Age of Disruption

MASTERCARD

Kaveri Khullar, Marketing Director, Southeast Asia

16:00
Creating Interactions that People Will Actually Remember

MEDIAMONKS

Victor Knaap, Managing Director & Main Monk, The Netherlands

16:30

Coffee & Networking

the workshops

DAY 2

THE WORKSHOPS

October 26th

Creativity - Room 1
09:00

Breakfast & Registration

10:15
WHAT DOES YOUR BRAND SOUND LIKE?

MASSIVEMUSIC
Roscoe Williamson, Head of Branding, The Netherlands

11:30
INFLUENCER MARKETING

SPEAKER TBA

12:45

Lunch

14:00
BRAND VALUE

INTERBRAND
Calin Hertioga, Brand Valuation Director, Switzerland

15:15
EMPOWERING CREATIVITY WITH DATA

DROGA5
Amy Avery, Chief Intelligence Officer, USA

16:30

Coffee & Networking

Technology - Room 2
09:00

Breakfast & Registration

10:15
BRANDING & AI

HYPERGIANT
John Fremont, Co-Founder, USA

11:30
INTERNAL CULTURE & PERFORMANCE

INFORMAL SCHOOL OF IT
Razvan Voica, Managing Partner, Romania

12:45

Lunch

14:00
PLATFORM THINKING

R/GA
Isabel Kantor, Senior Technology Director, USA

15:15
BRAND TECH

SPEAKER TBA

16:30

Coffee & Networking

We use cookies to help us improve, promote, and protect our services. By continuing to use Our Sites, you agree to our Cookie Policy Learn more