Schedule

DAY 1

THE CONFERENCE

October 25th

09:00

Breakfast & Registration

10:00
KEYNOTE: The Power of Branding Beyond Your Logo

RIES & RIES

Laura Ries, President & Co-Founder, USA

10:45
Branding to Change the Future of a Nation

OGILVY & MATHER

Sonal Dabral, Global CCO & Vice Chairman, India

11:15
From Local to Global, and Everything in Between

SPEAKER TBA

11:45
Keeping Your Brand Relevant in the Age of Disruption

SPEAKER TBA

12:15
Why Business Growth Now Depends on Strategic Branding

SPEAKER TBA

12:45

Lunch & Networking

14:00
Open Branding in Five and a Half Steps

JOHNSON BANKS

Michael Johnson, Founder & Creative Director, UK

14:30
Communicating in a Way that Works for Both Brand and Sales

SPEAKER TBA

15:00
Branded Storytelling at Its Absolute Finest

SPEAKER TBA

15:30
What Quality Creativity Can Do for Your Brand

SPEAKER TBA

16:00
Creating Interactions that People Will Actually Remember

MEDIAMONKS

Victor Knaap, Managing Director & Main Monk, The Netherlands

16:30

Coffee & Networking

the workshops

DAY 2

THE WORKSHOPS

October 26th

Creativity - Room 1
09:00

Breakfast & Registration

10:15
INTERNAL CULTURE & PERFORMANCE

SCOALA INFORMALA DE IT

Razvan Voica, Managing Partner, Romania

11:30
INFLUENCER MARKETING

SPEAKER TBA

12:45

Lunch

14:00
BRAND VALUE

INTERBRAND

Calin Hertioga, Brand Valuation Director, Switzerland

15:15
COMPETITIVE ANALYSIS

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Dominik Prinz, Partner, USA

16:30

Coffee & Networking

Technology - Room 2
09:00

Breakfast & Registration

10:15
BRANDING & AI

HYPERGIANT

John Fremont, Co-Founder, USA

11:30
TECH MARKETING

SPEAKER TBA

12:45

Lunch

14:00
PLATFORM THINKING

R/GA

Isabel Kantor, Senior Technology Director, USA

15:15
BRAND TECH

SPEAKER TBA

16:30

Coffee & Networking